Terry Heaton's PoMo Blog  
"Postmodernism is a change-or-be-changed world. The word is out: Reinvent
yourself for the 21st century or die! Some would rather die than change."Leonard Sweet, cultural historian.
01/15/2004 Entry: "Wrong use of the Net can turn young voters off"
Wrong use of the Net can turn young voters off.
That's the brilliant conclusion of a new study by the Center for Democracy and Citizenship and the Center for Information and Research on Civic Learning and Engagement. Both are non-profit groups, according to a report by Reuters. Online communication techniques such as sending text messages to cell phones and buying "banner ads" on Web sites, were more likely to alienate young people rather than win them over, the survey found. E-mail updates and "get out the vote" messages were likely to turn off young people as well. Other approaches, such as online chatrooms to answer questions, issue-specific e-mail messages and "Web logs" with information about the campaign were more likely to attract attention, the survey found.
Two questions: One, did somebody actually pay for this bulletin? And, two, in the Modernist world, empirical evidence is necessary to assign the value of truth to any supposition, which explains the first question, but this "finding" is so obvious and elementary as to make me wonder: Do we really need a study to prove common sense? Sheesh.
"The future is not something we enter. The future is something we create."Leonard Sweet
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